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THE

BUSINESS BREAKTHROUGH

Superstar

A 3-Day, Highly Interactive LIVE Virtual Event
For Self-Inspired, Transformational Leaders 
Who Are Ready To Scale Their Business and Create Cultures of Impact

May 22-24, 2025 | September 27-29, 2025

This is a fully immersive, hands-on experience designed to help you gain clarity, align your actions with your purpose, and transform your business in a way that feels fulfilling and sustainable.​

Over three powerful days, you’ll break through old patterns, uncover new opportunities, and walk away with a clear vision, a business model that supports your lifestyle, and an action plan to lead with confidence and ease.

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This Isn't Just Another Webinar

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A Life-Changing Experience Designed To Shake Up Your Business...(in a good way!)

The Superstar Business Breakthrough Program is an intimate, hands-on, roll-up-your-sleeves-and-get-to-work immersion experience to help coaches, consultants, experts, thought leaders, and other game-changers amplify income and impact – without sacrificing lifestyle in the process.

In This Program You Will:

Get next-level clarity on your brand positioning, marketing and messaging to attract ideal clients, so you can hustle less & serve more.

Refine your business model and back-end recurring revenue streams so you have more stability, security and scalability.

Define your programs, packages & pricing, including your Foundational Offer and monthly recurring "Big Back End."

Establish 3 core marketing activities to consistently drive high-quality leads and referrals, and fill your pipeline – in an energy rich way.

Map out your Client Journey and Signature System.

Acquire an easy and graceful process to enroll ideal clients into your programs – without being "sales-y" or "pushy."

Discover your greatest FUEL for moving through fear, uncertainty and inaction.

Nail down your 1-year Revenue Projections and 90-Day Launch / Promotions Plan!

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I have received my entire path forward - my positioning statement, my FOCUS, my 3 day retreat model, my BBE! ALL of it!!

- Cheryl Knowlton

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Are you ready for
a business that supports
you?

Most high-achieving entrepreneurs hit a point where they feel stretched thin. You’ve done the work. You’ve seen success.

 

But growth feels harder than it should — and sometimes you wonder if you’re working for your business instead of the other way around.

 

The Superstar Business Breakthrough is where you flip the script and start building a business that truly supports YOU.

So, how do you actually make this shift?

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Your 3-Day Journey

Day 1: Clarity Creates Momentum

Define your vision, mission, message, and unique value. This is the foundation for a business—and life—that feels aligned, impactful, and sustainable.

Day 2: Build a Business That Fuels You

Design a business model, revenue streams, and offerings that support your lifestyle, create impact, and feel energizing instead of exhausting.

Day 3: Turn Strategy Into Action

Map out your marketing, visibility, and next steps while clearing the internal roadblocks that typically hold you back—so you can lead with confidence and ease.

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I came in feeling uncertain and left with clarity, focus, and an action plan that aligns with my purpose. This retreat was truly transformational.

- Ezgi Smith

The Big Back End

Your Path To Sustainable Revenue

At the heart of the Superstar Business Breakthrough is The Big Back End Model — a proven framework to structure your business for sustainable, scalable income.


You’ll discover how to:

Leverage Your Expertise

into high-ticket programs and offerings

Create Predictable Revenue

without constant hustle

Serve Clients at a Deeper Level

while working smarter, not harder!

Spots are limited.
Apply now to see if this is the right fit for you.

Maximum Results, Minimal Time

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This immersion is structured to give you the plan of action for a more successful, sustainable, and scalable business.
 

In other words: clarity, focus, direction and an action plan…
Guaranteed.

Is This Right for You… Right Now?

This is for you if you’re ready to:

  • Refocus your business for impact AND income

  • Package your magic into scalable offerings

  • Stop spinning your wheels and start building momentum

  • Create a business that truly supports your lifestyle

If this sounds like you, it’s time for your Business Breakthrough!

3 Main Areas of Focus

1.

The Front End

Your Brand & Marketing

Your front end attracts, nurtures, and builds trust. It’s your identity — who you serve, what you stand for, and how you show up. Great marketing feels authentic and consistently brings in ideal clients by positioning your work as the solution they need.

2.

The Back End

Your Business Model

Your business model is how you monetize your magic. It’s the offers you sell, how you deliver them, and how you get paid — ideally with recurring revenue. We’ll focus on leveraged models like group programs, retreats, and memberships that lead to a strong “Big Back End” for stability and scale.

3.

Mindset

Your Beliefs & Behaviors

You can’t grow your business without growing yourself. That means ditching the old stories and patterns that keep you stuck. Together, we’ll clear the blocks, shift your mindset, and get your subconscious working for you — so you lead with confidence, passion, and purpose.

Meet Michelle Villalobos:

Hi! I'm Michelle. I'm a business strategist, creative thinker, former magazine editor-then-publisher, MBA, CSP (Certified Speaking Professional), business mentor and coach, and recovering overachiever, lol. Phew!

Thanks to a major breakdown in my personal life, I had a major breakthrough in my business (amazing how that works, right?)

 

I created the Superstar Business Breakthrough because I’ve been where you are. For the first 7 years of my business, I hustled hard — chasing clients, delivering work I didn’t love, and riding the revenue roller coaster. Some months? Zero dollars. I was exhausted, burnt out, and stuck.

Everything shifted after a personal breakdown forced me to reimagine my business. With the right mentor, I pivoted to a scalable model — small retreats, events, and a membership program with monthly recurring revenue. I stopped trading time for money and started building a business that supported me.

In just 14 months, my business quadrupled. More importantly, I felt aligned, fulfilled, and free. What I realized? The right business model changes everything — it creates stability, leverage, freedom, and most importantly… impact.

Now, I help other passionate Superstars do the same — building businesses that are lifestyle-friendly, meaningful, and fun.

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  • Who is this for?
    This is for entrepreneurs, professionals, and leaders who want to move beyond hustle and external validation and start leading in a way that fuels them. Because the event is small and we want to make sure only the right people are in the room, we require each and every registrant to have a conversation with one of our coaches before enrollment.
  • What if I’m just getting started?
    This event is designed for those with at least three years of experience, and many participants have significantly more. However, that doesn’t mean you can’t attend if you’re newer—we just want to make sure it’s the right fit for you. That’s why every participant goes through an interview process before registering. This ensures that we can meet your needs, deliver on our promise, and help you achieve the outcomes you’re looking for. Joining us at the right stage will dramatically cut your learning curve, accelerate your growth, and help you make a bigger impact (and likely more money) faster. If you’re unsure whether this is the right next step, book a call. Michelle or a team member will help you decide, with no pressure (promise). Our goal is your long-term success—that’s why we have this process in place and why we stand behind it with a guarantee.
  • Will this be recorded?
    Yes, but only as a reference for those who attend live. This is not a passive webinar—it’s a high-impact, interactive experience designed for real-time breakthroughs. To truly benefit, you need to be present, engaged, and ready to participate.
  • What if I’m already successful—will this still be valuable for me?
    Absolutely. Many high-achievers come into this experience looking for *what’s next*—a new way to lead, a more sustainable path forward, or deeper fulfillment beyond financial success. If you’re looking for a shift, you’re in the right place.

FAQs

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